Google buys FeedBurner for $100m


For all of us FeedBurner users, exciting times are coming: looks like Google indeed buys FeedBurner for $100m!

I think the following things are going to happen rather soon:

  • feed stats will be improved and extended
  • Google Analytics users will probably see FeedBurner stats integrated
  • more monetization options will arrive: Adsense for Feeds will get a rework and will become part of standard FeedBurner services
  • more feed optimization options will become available

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